--- title: The SME Growth Podcast | Verity Gibson description: Weekly musings from the Wellmeadow team on subjects of interest to owners and managers of small and medium sized businesses in the UK. --- [Skip to content](https://www.smegrowthpodcast.com/episodes/author/verity-gibson/page/1#main-content) [![sme-growth-wellmeadow-podcast-logo-white](https://www.smegrowthpodcast.com/hs-fs/hubfs/sme-growth-wellmeadow-podcast-logo-white.png?width=800&height=353&name=sme-growth-wellmeadow-podcast-logo-white.png) ![sme-growth-wellmeadow-podcast-logo-white](https://www.smegrowthpodcast.com/hs-fs/hubfs/sme-growth-wellmeadow-podcast-logo-white.png?width=800&height=353&name=sme-growth-wellmeadow-podcast-logo-white.png)](https://www.smegrowthpodcast.com) [LET'S TALK](https://www.smegrowthpodcast.com/podcast-guest) - [Home](https://www.smegrowthpodcast.com) - [Episodes](https://www.smegrowthpodcast.com/episodes) # Verity Gibson Sep 25, 2023, 12:00:00 AM ## [Episode 40: Should SMEs use Generative AI and CGI to Tell Their Brand Story?](https://www.smegrowthpodcast.com/episodes/should-smes-use-generative-ai-and-cgi-to-tell-their-brand-story) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) Have you ever thought “I wish I had the technical skills to put an alien in this promotional... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [AI & Machine Learning](https://www.smegrowthpodcast.com/episodes/tag/ai-machine-learning) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Content Creation](https://www.smegrowthpodcast.com/episodes/tag/content-creation) [Inbound Marketing](https://www.smegrowthpodcast.com/episodes/tag/inbound-marketing) [Read More](https://www.smegrowthpodcast.com/episodes/should-smes-use-generative-ai-and-cgi-to-tell-their-brand-story) Sep 22, 2023, 12:00:00 AM ## [Episode 39: What Employers can Learn from the Hermoso Kiss](https://www.smegrowthpodcast.com/episodes/what-employers-can-learn-from-the-hermoso-kiss) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) The recent controversies surrounding the Hermoso kiss have prompted discussions surrounding clear... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Culture](https://www.smegrowthpodcast.com/episodes/tag/culture) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Read More](https://www.smegrowthpodcast.com/episodes/what-employers-can-learn-from-the-hermoso-kiss) Sep 7, 2023, 12:00:00 AM ## [Episode 38: Why Salespeople Love HubSpot's CRM (Part 2)](https://www.smegrowthpodcast.com/episodes/why-salespeople-love-hubspots-crm-part-2) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) CRMs have a reputation of being disliked by salespeople, who view them as an administrative burden... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Hubspot](https://www.smegrowthpodcast.com/episodes/tag/hubspot) [Business Growth](https://www.smegrowthpodcast.com/episodes/tag/business-growth) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Automation](https://www.smegrowthpodcast.com/episodes/tag/automation) [Strategy](https://www.smegrowthpodcast.com/episodes/tag/strategy) [Read More](https://www.smegrowthpodcast.com/episodes/why-salespeople-love-hubspots-crm-part-2) Sep 5, 2023, 12:00:00 AM ## [Episode 37: Why Salespeople Love HubSpot's CRM (Part 1)](https://www.smegrowthpodcast.com/episodes/why-salespeople-love-hubspots-crm-part-1) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) It is unfortunately too often the case that salespeople dislike CRM systems, viewing them as an... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Digital Transformation](https://www.smegrowthpodcast.com/episodes/tag/digital-transformation) [Hubspot](https://www.smegrowthpodcast.com/episodes/tag/hubspot) [Business Growth](https://www.smegrowthpodcast.com/episodes/tag/business-growth) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Automation](https://www.smegrowthpodcast.com/episodes/tag/automation) [Strategy](https://www.smegrowthpodcast.com/episodes/tag/strategy) [Read More](https://www.smegrowthpodcast.com/episodes/why-salespeople-love-hubspots-crm-part-1) Jul 25, 2023, 12:00:00 AM ## [Episode 26: Building a Purpose Driven Business: The Brightstar Story with Joe Lockley](https://www.smegrowthpodcast.com/episodes/building-a-purpose-driven-business-the-brightstar-story-with-joe-lockley) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) In this episode of The SME Growth Podcast Dave Parry and Richard Buckle are joined by Joe Lockley,... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Culture](https://www.smegrowthpodcast.com/episodes/tag/culture) [Business Growth](https://www.smegrowthpodcast.com/episodes/tag/business-growth) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Building Teams](https://www.smegrowthpodcast.com/episodes/tag/building-teams) [Create a vision](https://www.smegrowthpodcast.com/episodes/tag/create-a-vision) [Read More](https://www.smegrowthpodcast.com/episodes/building-a-purpose-driven-business-the-brightstar-story-with-joe-lockley) Jul 25, 2023, 12:00:00 AM ## [Episode 35: Is it Time to Switch Your CRM?](https://www.smegrowthpodcast.com/episodes/is-it-time-to-switch-your-crm) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) Is your current CRM lacking some features? Are you looking to update your current provider to a... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Culture](https://www.smegrowthpodcast.com/episodes/tag/culture) [Business Growth](https://www.smegrowthpodcast.com/episodes/tag/business-growth) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Building Teams](https://www.smegrowthpodcast.com/episodes/tag/building-teams) [Create a vision](https://www.smegrowthpodcast.com/episodes/tag/create-a-vision) [Read More](https://www.smegrowthpodcast.com/episodes/is-it-time-to-switch-your-crm) Jul 14, 2023, 12:00:00 AM ## [Episode 34: The Business of Sustainability: Net Zero for SMEs w/ Ewan Bent](https://www.smegrowthpodcast.com/episodes/the-business-of-sustainability) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) In this episode of The SME Growth Podcast, host Dave Parry is joined by Ewan Bent, Managing... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Culture](https://www.smegrowthpodcast.com/episodes/tag/culture) [Business Growth](https://www.smegrowthpodcast.com/episodes/tag/business-growth) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Read More](https://www.smegrowthpodcast.com/episodes/the-business-of-sustainability) Jul 11, 2023, 12:00:00 AM ## [Episode 33: Recruitment Real Talk: Pros, Cons and the Consultant's Perspective w/ Phil Topper](https://www.smegrowthpodcast.com/episodes/recruitment-real-talk-pros-and-cons) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) In this episode of The SME Growth Podcast, Dave Parry and Richard Buckle are joined by special... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Board Support](https://www.smegrowthpodcast.com/episodes/tag/board-support) [Business Growth](https://www.smegrowthpodcast.com/episodes/tag/business-growth) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Recruitment](https://www.smegrowthpodcast.com/episodes/tag/recruitment) [Read More](https://www.smegrowthpodcast.com/episodes/recruitment-real-talk-pros-and-cons) Jun 29, 2023, 12:00:00 AM ## [Episode 32: Why Content Creation is Important for SMEs (And How to Do It)](https://www.smegrowthpodcast.com/episodes/why-content-creation-is-important-for-smes-and-how-to-do-it) [Verity Gibson](https://www.smegrowthpodcast.com/episodes/author/verity-gibson) Are you struggling to create valuable content for your business? In this episode of The SME Growth... [Wellmeadow](https://www.smegrowthpodcast.com/episodes/tag/wellmeadow) [Business Growth](https://www.smegrowthpodcast.com/episodes/tag/business-growth) [The SME Growth Podcast](https://www.smegrowthpodcast.com/episodes/tag/the-sme-growth-podcast) [Content Creation](https://www.smegrowthpodcast.com/episodes/tag/content-creation) [Inbound Marketing](https://www.smegrowthpodcast.com/episodes/tag/inbound-marketing) [Read More](https://www.smegrowthpodcast.com/episodes/why-content-creation-is-important-for-smes-and-how-to-do-it) [1](https://www.smegrowthpodcast.com/episodes/author/verity-gibson/page/1) [2](https://www.smegrowthpodcast.com/episodes/author/verity-gibson/page/2) [3](https://www.smegrowthpodcast.com/episodes/author/verity-gibson/page/3) [4](https://www.smegrowthpodcast.com/episodes/author/verity-gibson/page/4) [5](https://www.smegrowthpodcast.com/episodes/author/verity-gibson/page/5) [Next](https://www.smegrowthpodcast.com/episodes/author/verity-gibson/page/2) ##### Who we are Who we are Dave Parry and Rich Buckle are founders/directors of Wellmeadow.  Having chaired over 3,000 board meetings, and worked with over 100+ companies, they wanted to share their knowledge with a wider audience. The SME Growth Podcast is a vehicle to share insights and practical tips with people working at all levels of SME businesses. ##### Featured Podcast Featured Podcast ###### [Episode 186 - The Power of Strategic Focus: Why Great Businesses Say No More Often](https://www.smegrowthpodcast.com/episodes/episode-186-the-power-of-strategic-focus-why-great-businesses-say-no-more-often) Growth is often associated with doing more: winning more customers, launching more services and... ##### Contact us Contact us #### **Email:** [contact@wellmeadow.co.uk](mailto:contact@wellmeadow.co.uk) #### **Tel:** 01743 367671 #### **Visit Us:** Unit 2 Nexus, Roushill, Shrewsbury, SY1 1PT [![by-wellmeadow-footer](https://www.smegrowthpodcast.com/hs-fs/hubfs/by-wellmeadow-footer.png?width=250&height=35&name=by-wellmeadow-footer.png)](https://www.wellmeadow.co.uk/) - [Cookie Policy](https://www.wellmeadow.co.uk/cookies) - [Privacy Policy](https://www.wellmeadow.co.uk/privacy) - [Acceptable Use Policy](https://www.wellmeadow.co.uk/acceptable-use) - [Terms of Use Policy](https://www.wellmeadow.co.uk/terms-of-website-use) © 2026 Wellmeadow Limited